SEO report of ppamarineinsurance.co.uk
Philip Purdie Associates - Harbour / Marine Insurance
www.ppamarineinsurance.co.uk/
Philip Purdie Associates appointed representative of Harbour Insurance. Marine insurance brokers including cargo, hull and machinery, loss of hire ...
Tasks
- Make the site mobile device friendly.
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.ppamarineinsurance.co.uk/
Character length : 29
Title
Philip Purdie Associates - Harbour / Marine Insurance
Description
Philip Purdie Associates appointed representative of Harbour Insurance. Marine insurance brokers including cargo, hull and machinery, loss of hire, charterers, crew, protection and indemnity.
Keywords (meta keywords)
philip,purdie,harbour,insurance,marine,ship,trawler,boat,maritime,broker,cargo,roro,ferry,tanker,bunker,freight,fishing,sailing,lloyds,liability,machinery,hull,loss of hire,crew,charterer,charter,acci
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
- http://www.ppamarineinsurance.co.uk/our_people.html ("OUR PEOPLE")
- http://www.ppamarineinsurance.co.uk/our_products.html ("OUR PRODUCTS")
- http://www.ppamarineinsurance.co.uk/our_clients.html ("OUR CLIENTS")
- http://www.ppamarineinsurance.co.uk/contact_us.html ("CONTACT US")
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: WINDOWS-1252.
Language
We have found the language localisation: ”en”.
Title
Philip Purdie Associates - Harbour / Marine Insurance
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 44%
Good! The text / code ratio is between 25 and 70 percent.
Good! The text / code ratio is between 25 and 70 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 0 | 0 | 8 | 0 | 0 | 0 |
Heading structure in the source code
- <H3> History and Background
- <H3> A rare thing - a marine insurance broker that has been to sea!
- <H3> Our Principal, Philip Purdie, has had very nearly fifty years in shipping. He went to sea in the British merchant navy as a boy in the nineteen sixties and reached Second Officer before coming ashore to study for an honours degree in Nautical Studies at Plymouth University. He majored at sea transport economics, naval architecture and marine insurance & law and it was the third of these subjects that most caught his imagination. His first job ashore was in third party hull claims – collisions, salvage, dock damage – and he then took up appointments as Insurance Manager, in turn, with two substantial shipping companies based in the City of London.
- <H3> He finally turned from "insurance buyer" to "insurance broker" in 1986 and accepted a directorship of marine broking at a medium-sized Lloyd's Brokers. By 1989, he had accumulated the three ingredients required to set up independently as a Marine Broker – a book of business from loyal Clients, a broad experience to provide a full service to those Clients and a good reputation in the insurance market to place the business – and so began the first incarnation of Philip Purdie Associates Ltd. [PPA].
- <H3> By 1995, he had taken up a partnership with Neil Barlow to form Harbour Insurance Brokers Ltd [HIB] and, in 2004, HIB became regulated by the Financial Services Authority.
- <H3> The business prospered but on 1st November 2012, the partnership split and our Principal reformed PPA which received notification of its full authorisation by the Financial Conduct Authority [FCA] on 12th November 2013, trading under the name of Harbour Insurance, and took up membership of the British Insurance Brokers Association [BIBA] on 10th January 2014.
- <H3> We at Harbour Insurance are looking to the future of marine insurance and claims broking, coupled with risk management consulting, with great optimism and vigour.
- <H3> If you find the idea of giving your risk management and marine insurance consultation and responsibility to a man who knows "the sharp end from the blunt end of a ship" quite appealing – to someone who has previously been in your shoes as Insurance Manager - this may be the way to organise your marine insurance requirements in future.
Word cloud
- insurance15
- marine7
- harbour4
- purdie4
- clients4
- philip4
- associates3
- financial3
- brokers3
- business3
- history3
- sea3
- authority3
- background3
- broker3
- claims2
- been2
- november2
- ashore2
- products2
- people2
- first2
- end2
- name2
- partnership2
- trading2
- future2
- broking2
- conduct2
- manager2
- links2
- ppa2
- took2
- british2
- shipping2
- conditions2
- hib2
- full2
- principal2
- terms2
- regulated2
- management2
- risk2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| insurance | |||
| marine | |||
| harbour | |||
| purdie | |||
| clients | |||
| philip |
Two Word cloud
- purdie associates3
- our principal2
- risk management2
- philip purdie2
- history background2
- harbour insurance2
Three Word cloud
- history background our2
- philip purdie associates2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 3 images on this web page.
Good! Every image has an alternative text attributes set on this website.
Good! Every image has an alternative text attributes set on this website.
Readability
Flesch–Kincaid Grade Level
11.80
Flesch Reading Ease
45.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
11.90
Dale–Chall Readability
7.50
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
2276
Number of words
458
Number of sentences
23
Average words per sentences
20
Number of syllables
763
Syllables in words
767
Average syllables in words
1.67
Number of words in first three syllables
93
Percentage of word / syllables
20.31
Words not in Dale-Chall easy-word list
188
Words not in Spache easy-word list
142
Technologies
Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 975px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
1,050 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 11 different links.
Internal links: 8
External links: 3
Internal links: 8
External links: 3
External links:
| Link text (anchor) | Link strength |
|---|---|
| http://validator.w3.org/check?uri=referer | |
| In Tune Computing | |
| http://jigsaw.w3.org/css-validator/check/referer |
Internal links:
| Link text (anchor) | Link strength |
|---|---|
| HISTORY & BACKGROUND | |
| OUR PEOPLE | |
| OUR PRODUCTS | |
| OUR CLIENTS | |
| CONTACT US | |
| TERMS & CONDITIONS | |
| LINKS | |
| Sitemap |
Website security
IP
94.76.212.128
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Order of Heading elements on mobile by position
- H3 : History and Background , ( 370px from top )
- H3 : A rare thing - a marine insurance broker that has been to sea! , ( 414px from top )
- H3 : Our Principal, Philip Purdie, has had very nearly fifty years in shipping. He went to sea in the British merchant navy as a boy in the nineteen sixties and reached Second Officer before coming ashore to study for an honours degree in Nautical Studies at Plymouth University. He majored at sea transport economics, naval architecture and marine insurance & law and it was the third of these subjects that most caught his imagination. His first job ashore was in third party hull claims – collisions, salvage, dock damage – and he then took up appointments as Insurance Manager, in turn, with two substantial shipping companies based in the City of London. , ( 448px from top )
- H3 : He finally turned from "insurance buyer" to "insurance broker" in 1986 and accepted a directorship of marine broking at a medium-sized Lloyd's Brokers. By 1989, he had accumulated the three ingredients required to set up independently as a Marine Broker – a book of business from loyal Clients, a broad experience to provide a full service to those Clients and a good reputation in the insurance market to place the business – and so began the first incarnation of Philip Purdie Associates Ltd. [PPA]. , ( 552px from top )
Typos
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